Be The Wall
A REAL, Practical Guide To Social Marketing to Reduce Underage Drinking in Florida
"Be The Wall" is a statewide social marketing campaign sponsored by the Florida Governor's Office of Drug Control, Florida Department of Children and Families, and the Strategic Prevention Framework State Incentive Grant.
- Take the "Be The Wall" Social Marketing Campaign Pre-Survey
- To learn more about the campaign, view the "Be The Wall" Powerpoint
- View the "Be The Wall": Social Marketing Guide
- View the "Be The Wall": Social Marketing Planning Grid
- Interested in merchandise? View the "Be The Wall": Promo Order List
Safe Climate Coalition of Lake County's "Be The Wall" materials:
- Social Marketing Guide
- Coalition Marketing Guide
- Media Marketing Guide
- Alcohol and the Teen Brain
- Florida Theatre List For Department of Children and Families
Need inspiration? Check out our "Be The Wall" Wednesday Tips:
Congratulations!
The following coalitions have won a traveling display for their Be The Wall campaign:
- Drug Free Charlotte County
- Highlands County Community Coalition
- Live Free! Substance Abuse Prevention of Pinellas County
- Palm Beach County Substance Abuse Coalition